Making Elephants Fly

There are no shortage of books fighting to be the one to tell and show the benefits of innovation, or even radical innovation. At times, it feels that there are…

Read more

Big Mind

You may have heard about ‘big data’, the buzzword de jour that promises a lot of benefits, but perhaps not so much the phrase ‘big mind’. The concept of using…

Read more

Everything You Need to Know about Social Media

A cute title hides the real power and utility of this book, which sets out to explain social media to the uninitiated. In fact, it manages to also fill in…

Read more

The High Roller Experience

This is a fascinating book that not only gives insight into using data-driven techniques to boost revenue and business activity, but it helps lift the curtain a bit about what…

Read more

Paying for Online News

Paying for direct access to online news is a hot topic, both for news provider and consumer alike. Naturally, there is reticence, uncertainty and concern in many quarters, yet someone…

Read more

A Dozen Lessons for Entrepreneurs

This could be ‘literary gold’ if you are interested or involved in business creation and investment. It is a series of interviews and profiles of some of the best-known and…

Read more

It’s Still The Media

The change and professionalization of corporate communications from press relations to a wider multi-stakeholder management activity is examined by this article. It was a bit of a mixed read, not…

Read more

The hidden problem of Facebook and social media at work

Increasingly companies are encouraging their employees to use social media as an internal communications and knowledge tool, although there is a perceived risk that they will also learn about external…

Read more

Reputation

The publisher’s blurb for this book was spot-on: ‘A compelling exploration of how reputation affects every aspect of contemporary life’. It perfectly describes the objective of this book that manages…

Read more